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What is Bordeaux En Primeur?
Bordeaux En Primeur originated as a way for
châteaux to raise money to pay the pickers of the following harvest. Today, it is the principal way Bordeaux is marketed to clients around the world. You place an order to secure wines before they have been bottled. This early access
means you can secure wines from your favourite châteaux in the volume and
bottle format you want. It’s also the most direct way you can purchase, giving
you total peace of mind about provenance and storage.