Australia

Australia has come to represent the most 'successful' New World producer to date, the benchmark by which competitor winemaking nations have come to judge themselves. However, it’s been achieved not without significant cost to an industry that has been forced to consolidate in ever-decreasing circles to keep the wheels from falling off the Brand Australia juggernaut: in 2003-2004, 20 businesses accounted for 86 percent of all production.

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